Figma AI website builder: Make, Sites and what they cost
Published 9 November 2026The short answer
Figma is a design tool with two site-building features: Figma Make, which builds a site or app from a prompt, and Figma Sites, a beta for designing and publishing responsive websites. You can start Make on the free Starter plan, but Figma's plan table shows no publishing for Sites on Starter, and a full seat on Professional is $16 a month. A website builder such as Orivox is simpler if you do not already design in Figma.
We make Orivox, so treat this as the publisher's view. Every figure for another company comes from that company's own pages, read on 9 November 2026; where a page did not say, we say so. Prices change and vary by country, so check before you buy.
Two ways to build a site in Figma
- Figma Make: Figma's page says you describe the site you want and Make builds it with real layout, content and code, which you refine visually or in the code. It also lists adding authentication, databases and APIs, and opening a pull request, so it leans towards developers.
- Figma Sites (labelled Beta): Figma describes it as a way to publish fully responsive websites. You can paste in frames from Figma Design, use pre-built blocks and preset interactions, manage content in a CMS, and add code or AI-made interactions. Its pricing page says you can publish to a subdomain you personalise or to a custom domain.
Both sit inside Figma's design tool, so they suit people who already work there.
Source: Figma's pricing, Sites and AI website generator pages, read 9 November 2026. Where a page did not say, this post says so. Plans and prices change, so check before you pay.
What it costs
Figma's pricing page is in US dollars:
- Starter is free: unlimited drafts, UI kits and templates, and 150 AI credits a day, up to 500 a month. Figma's AI website generator page says you can start with Figma Make on Starter.
- Professional: a full seat is $16 a month on the annual option, with 3,000 AI credits a month. A full seat includes Figma Design, Make, Sites and the other products.
- In the plan table, Publishing under Figma Sites has no tick on Starter and a tick on Professional, Organization and Enterprise. For Figma Make, Publish reads 'via Figma Community' on Starter and is ticked from Professional up.
So, going by the table, the free plan lets you try building, but publishing a Sites site needs a paid seat.
Figma or a website builder
| Feature | Figma Make and Sites | Orivox |
|---|---|---|
| What it is | Features of a design tool, described in terms of design files, code and pull requests | An AI website builder for small businesses |
| Free plan | Starter: build and try, with no Sites publishing in the plan table | $0: one site on an Orivox address, 5 AI credits a month plus 15 on signup, 100 MB of storage |
| Paid price to publish | Professional: $16 a month for a full seat, annual option | Single Site: $5 a month, or $50 a year, with hosting, SSL and one custom domain |
| What it assumes | Design files, plus code if you want to go further | A description of your business, then chat or a visual editor |
When each one fits
- You are a designer, or work with one, and want the site to come from the same file as the design: Figma Sites.
- You want a working prototype or app from a prompt and are happy to work with code: Figma Make.
- You want a small business site online with hosting and a domain, without learning a design tool: a website builder.
Common questions
Is Figma's AI website builder free?
You can start with Figma Make on the free Starter plan, according to Figma. In Figma's plan table, Publishing for Figma Sites has no tick on Starter, so publishing a Sites site needs a paid seat.
Is Figma Sites still in beta?
Figma labels Figma Sites as Beta on its pricing page and its Sites page, so features and limits may change.
How much is Figma Professional?
A full seat is $16 a month on the annual option, with 3,000 AI credits a month, on Figma's pricing page in US dollars, read on 9 November 2026.
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